Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
The role and relevance of soup is explored in Eastern Europe where this product is largely influenced by long-standing traditions and local cuisines. Poland’s key focus is examined on top of taking the most important economic factors into…
Serie A is one of the leading football competitions globally. The briefing analyses Serie A performance across Matchday, Social Media, and Commercial Partners datasets, drawing insights on league viability, growth and business exposure. It also…
To grow their global fanbases sports properties are increasingly tapping into audiences beyond typical sports fans and by doing so blurring the lines between sports and entertainment. This report discusses key strategies in drawing consumers to…
This report analyses the current state of play for women’s league football, and how recent fan interest and brand investment was catalysed by international flagship events such as the FIFA 2019 Women’s World Cup. This report also looks at the role…
Bundesliga is one of the leading football/soccer competition globally. The briefing analyses Bundesliga performance across Matchday, Social Media and Commercial Partners datasets, drawing insights on league viability, growth and business exposure. It…
Cat food in Eastern Europe is largely influenced by economic factors. It continues to undergo structural change as premiumisation grows in importance and more pet owners use prepared food. The long-standing dominance of major players dictates the…
In the second half of 2019, the global growth outlook has deteriorated, with worsening trade tariff risks, greater geopolitical uncertainty in the Middle East, worsening business and consumer confidence, and slower output growth. We have downgraded…
The United States-Mexico-Canada Agreement (USMCA) is the new trade agreement between the US, Mexico and Canada. The new trade deal is expected to supersede the North American Free Trade Agreement (NAFTA). This briefing analyses USMCA’s impact on the…
The Premier League (PL) is one of the leading football/soccer competitions globally. The briefing analyses PL performance across Matchday, Social Media and Commercial Partnership datasets, drawing insights on league viability, growth and business…
A super app is a do-everything-mobile app, with the best ones combining all aspects of a consumer’s digital world into a single platform. The trend developed in Asia on the back of the popular messaging app WeChat, but has since spread to other…
Economic growth in Eastern Europe has accelerated since 2016, and in 2018, it considerably exceeded growth in Western Europe. Nevertheless, economic growth is expected to slow. The region is diverse in terms of economic development, growth rates, and…
The National Football League (NFL) is the leading American football competition globally. This briefing analyses the NFL’s performance across Matchday, Social Media and Commercial Partners datasets, providing insights on league viability, growth and…