As more European luxury brands tap South Korean celebrities as brand ambassadors, this podcast explores the growing influence of South Korean culture in fashion and beauty. The podcast also seeks to distinguish between what European and South Korean consumers look for in the luxury brands they choose and value.
Hallyu 2.0 and the Korean Influence on Western European Luxury
9/24/2021
Share:
Interested in more insights?
Subscribe to our content
Latest Insights
Travel is Back: What Does it Mean for Luggage?
25 September 2023What Inflation Pressures Mean for Fashion Supply Chains Today
25 September 2023Why Integrating Sustainability in Fashion Retail is Becoming a Must
06 September 2023The Promise of the Philippines: A Retail Success Story
04 August 2023MICAMx 2023
01 August 2023Shop Our Reports
The Return of Travel and its Impact on Luggage Recovery
The luggage industry faced significant challenges during the pandemic, with sales plummeting in 2020. As COVID-19 restrictions eased in 2021, travel rebounded,…
View ReportWorld Market for Luxury Goods
The pandemic, cost-of-living crisis and inflation hikes continue to have an unprecedented impact on affluent populations, their wealth, and their spending…
View ReportGlobal Inflation Tracker: Q3 2023
This report examines inflation levels and drivers globally and in key countries. Global inflation is moderating, although divergence among the key economies…
View Report