The world's most comprehensive market research on consumer produc...
The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Honduras.
By 2022, retail sales of alcoholic drinks were able to recover to 2019 volume levels. Nonetheless, inflationary pressures and tight budgets continued to have a negative impact on on-trade sales. Beer is by far the largest category due to its broad…
The waning of the pandemic and rollout of vaccines led to less frequent household cleaning and disinfection habits in 2022. A slowdown in sales of dishwashing products and kitchen cleaners stemmed from the reopening of consumer foodservice outlets,…
During 2023 the snacks market suffered from inflationary pressures which led to only moderate growth in volume sales. Imported brands lost competitiveness due to their higher prices as constraints on disposable income made consumers more cautious in…
During 2022 inflation led to a trading down to mid and low priced brands. The market was also hindered by economic insecurity, high levels of poverty, crime and illicit trade, while widespread anti-smoking campaigns and tough legislation negatively…
Retailing in Honduras continued to recover in 2022 in the wake of the pandemic. The industry proved highly resilient despite inflation and high levels of poverty in the country. Modern grocery retailers continued to make inroads due to their…
Consumer health in Honduras experienced a year of growth in value terms in 2023 that was in line with the country's inflation. Categories such as analgesics, cough, cold and allergy (hay fever) remedies, dermatologicals, and sports nutrition…
Endemic corruption and violence destabilise society, leading to a challenging Economic Freedom ranking. A large agricultural sector exposes Honduras to commodity price changes, whilst foreign investment is deterred by high crime rates and weak…
The high inflationary context in 2022 stimulated a consumer drive for lower prices or reduced purchasing frequency, while the return of schoolchildren to the classroom reduced usage of tissue products at home such as toilet paper and paper towels.…
Sales of hot drinks grew at a slower rate in 2022 compared to 2021, as the largest category, coffee, suffered a major global price hike due to drought in Brazil. This led to considerably lower production levels and higher freight costs. Lower sales…
Every category within beauty and personal care achieved positive growth in 2022, after making a fuller recovery from the pandemic compared to 2021. However rising inflation, exacerbated by the market’s high dependence on imports, and high…