Sales of hot drinks grew at a slower rate in 2022 compared to 2021, as the largest category, coffee, suffered a major global price hike due to drought in Brazil. This led to considerably lower production levels and higher freight costs.
According to the Central Bank of Honduras, the economy achieved resounding GDP growth from January to June 2022 after rebounding from the COVID-19 crisis. The sectors that registered the highest growth were hotels and restaurants, financial intermediation, transport, and manufacturing and commerce.
Honduras is a highly regarded coffee producer. It is internationally recognised as such and has received awards for its quality beans and blends.
Coffee is regarded as the staple hot drink in Honduras. The higher-quality coffee produced in the country tends to be exported, leaving lower-quality beans for domestic consumption, as some 47% of the population were living below the national poverty line in 2022.
Prior to the onset of the pandemic in 2019, industry players experienced many difficulties in distributing their products due to protests and strikes, during which the main roads crossing the country from north to south were often blocked. This created delays in stocking and restocking retailers, which experienced product shortages.
The country’s GDP achieved solid growth in 2022, rebounding well from the effects of the global pandemic. As a result, the long-term outlook for the hot drinks industry remains strong and will be fuelled by further increases in foodservice sales, which are projected to gain more ground driven by tourism.
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Understand the latest market trends and future growth opportunities for the Hot Drinks industry in Honduras with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Hot Drinks
This report originates from Passport, our Hot Drinks research and analysis database.
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