Hot drinks sales achieved steady growth in 2022. While the largest category coffee performed best, growth was not as strong as had been expected.
Panama’s economy registered upbeat growth in 2022, after double-digit growth experienced in the previous year. The hot drinks industry collapsed in 2020 due to the COVID-19 pandemic but recovered strongly in 2021 amid high unemployment (11.
Coffee and tea are consumed regularly in Panama. In fact, it has become something of a tradition for coffee to be consumed at breakfast across most socioeconomic groups.
Panama has a relatively high per capita GDP, with purchasing power parity in line with that of Chile, which is among the highest in the region. The middle class is estimated at 22% of all households, while 20% of households live below the national poverty line.
The logistics system in Panama is fairly well developed for businesses with over 2,000km of road constructed during the last presidential period. As such, hot drinks benefits from extensive coverage across the country.
Panama’s gross domestic product grew 11.9% during the first quarter of 2022, driven by private consumption, construction and transportation.
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Hot Drinks
This report originates from Passport, our Hot Drinks research and analysis database.
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