Danone in Dairy Products and Alternatives

March 2023

As an international leader in dairy and its alternatives Danone delivers another year of value growth. Despite challenging economic conditions Danone delivers innovations throughout all its core categories and embraces future-focused consumer segmentation trials. However, market fragmentation and consumer focus towards local production prevent market share consolidation for many of Danone brands.

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This report comes in PPT.

Overview:

Euromonitor International's report on Danone, Groupe delivers a detailed strategic analysis of the company's business, examining its performance in the Dairy Products and Alternatives market and the global economy. Company and market share data provide a detailed look at the financial position of Danone, Groupe, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Danone, Groupe.

This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWPT analysis of Danone, Groupe provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research you can trust:

Euromonitor International's company profile reports are written by our Dairy Products and Alternatives research team, a dedicated group of analysts that knows the industry inside and out. Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Scope of the report
Executive summary
Top companies at a glance
Danone’s global footprint
Amidst economic uncertainties Danone’s revenues grow in major categories
Share consolidation remains a challenge for the company
Danone’s future growth in Latin America will depend on macroeconomic developments
Global market leaders hold fast to their positions during forecast period
Market democratisation cuts shares of top companies
Fierce competition in core markets fosters innovations
Key categories and markets
Key brands
China remains the key strategic country for Danone’s baby food revenues
Danone pioneering the way to flexitarian infant nutrition
Dynamic M&A activities aim to harness manufacturing capabilities
Investment to date will underpin growth opportunities in Indonesia and Poland
Rising costs cap volume demand for Danone’s dairy products
Activia grows as immunity boosting claims reinforce brand appeal
Danone furthers consumer segmentation through life stage nutrition
Yoghurt appeal remains relevant even as consumer mobility returns
Danone’s premium price tag remains a constraint to grow in undeveloped regions
Nutricia launches medical nutrition drink derived from plants
Danone continues its innovation strategy with strong adherence to consumer expectations
Market fragmentation demands continuous brand innovation to stay relevant
Key findings
Projected company sales: FAQs (1)
Projected company sales: FAQs (2)
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