Editor's Choice
Current and Future Drivers of Asia Pacific Consumer Markets
Radhika Singal
Radhika Singal, Consultant of Euromonitor International explains 5 current and future themes that are driving consumer markets in the Asia Pacific region. Knowing these trends and the strategies businesses should invest in the post-pandemic world is important in order to stay relevant and to create future resilience.
The Importance of Local Production in Packaged Food
David Ingemar Hedin
The importance of local production claims in packaged food is gaining ground since the onset of COVID-19. Consumers are looking for products that are authentic, traditional and domestic - and companies are responding to this in a variety of ways. In…
Meat Alternatives Evolving in the European Food Market
David Ingemar Hedin
Concerns about the environment and sustainability have produced an opportunity for food players in Europe to develop alternatives to meat for consumers. For instance, retailer ICA in Sweden has launched Svill, a pickled herring alternative developed…
Probiotics No Longer Differentiating in Dairy Products
Roland Szaki
Across Europe, there is a noticeable demand for dairy products that are health and wellness positioned, and consumers are looking at the ingredients of the products they buy. For dairy, probiotics are no longer as differentiating as they once were,…
Refine your Positioning for Anti-Ageing Products by Benefit Space
Matthew Schutzius
There are an overwhelming number of product attributes and claims for anti-ageing products. To help you make sense of this vast product assortment and discover opportunities, Euromonitor International can provide fast-turnaround market sizing for…
The Future of Plant Based Food
Maria Mascaraque
There has been a booming demand for plant-based food over the last few years, and Western markets have led the trend. Although vegetarian and vegan claims remain popular compared to plant-based claims, plant-based claims are set to penetrate further…