World

Read in-depth analysis on the key trends shaping demand across in...

Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.

Strategy Briefing

(Animal-free) Cream in Your Coffee? Dairy Alternatives in the Coffee Space

Jun 2022

The overlap between coffee and dairy, especially in the critical coffee markets of Asia and North America, means that trends in plant-based dairy will play a key role in the future of coffee. Particularly important will be the emergence of…

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Strategy Briefing

2019 Global Consumer Types: Who They Are and How They Shop

Nov 2019

While many companies often identify market segments using demographics alone, few would agree that consumers are neatly defined by age, gender, or income. To overcome this issue, Euromonitor International’s Survey team look beyond standard…

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Strategy Briefing

2020 Digital Consumer Index: Identifying Investment Opportunities in the Internet Era

Apr 2020

With more consumers shifting to digital platforms, companies must reconsider where to deploy resources. In order to assist companies with identifying which geographic markets offer the best prospects for future deployment of digital initiatives,…

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Strategy Briefing

2021 Digital Consumer Index: Pinpointing the Most Promising Digital Opportunities

Apr 2021

During the pandemic, countries saw a restated demand for digital connectivity leading market players to accelerate their digital initiatives. Thus, the global digital landscape is expected to see shifts over the forecast period, where developed…

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Strategy Briefing

2021 Energy Label: An Appliance Brand Challenge and Cold Washing Accelerator

Apr 2020

The European Commission will introduce new energy label legislation in 2021 covering washing machines, washer dryers, refrigeration appliances and automatic dishwashing products. The new legislation is much tougher than previous iterations and…

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Strategy Briefing

A Clean Evolution: Redefining Value and Priorities in Disposable Wet Wipes

Sep 2023

The disposable wet wipes space is undergoing a clean evolution, as approaches to cleaning evolve against the backdrop of inflation, urbanisation and pandemic-led wellness reinforcement. This report examines the growth dynamics and competitive…

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Strategy Briefing

A Farewell to Beans: Coffee Alternatives and the Future of Coffee Consumption

Jan 2022

The biotech revolution has come to coffee, with “molecular” brands containing no beans already on the market and lab-cultivated brews likely to join them within a few years. While these coffee alternatives are disruptive technologies, they are…

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Strategy Briefing

A Glimpse into the Sports Metaverse

May 2022

Technology companies have often utilised the captive audiences of sports as a sandbox, illustration and advertisement from which to promote emerging technologies. The metaverse has become the newest macro-goal for many of the world's tech giants and,…

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Strategy Briefing

A New Era for Frozen Food

Jun 2023

The effects of the pandemic are melting away and, with them, some of the customers who turned to the resurgent frozen food category in 2020; however, the prospects for frozen are potentially bright in the long term, above all thanks to a strong…

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Strategy Briefing

A Plant-Based Approach to Sustainability in Asia Pacific

Mar 2023

The increasing awareness about the health and challenges of the planet has been translated into accelerated actions and investments by companies and governments. Companies competing in fmcg have an opportunity to leverage their plant-based portfolio…

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Global Company Profile

adidas Group in Apparel and Footwear

May 2023

Due to innovative products across price points and global reach, adidas remains second in apparel and footwear. It faces challenges from competitors new and old, while dealing with crisis of its own. The German sportswear powerhouse addresses these…

USD 570
Global Company Profile

adidas in Apparel and Footwear (world)

Jul 2022

In the phygital era, adidas has capitalised on digital engagement to better understand consumers and their needs. This level of insight has empowered the company to innovate not only by launching new products, but also to rethink channels, launching…

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Global Company Profile

ADM in Ingredients

Sep 2022

ADM has extensive capabilities in producing ingredients from agricultural origination to distribution and a wide product portfolio in nutrition tapping into the latest consumer trends. This has enabled the company to position better in key growth…

USD 570
Strategy Briefing

Adult Incontinence in Middle East and Africa

Aug 2020

MEA posted a moderate CAGR despite being one of the smaller markets globally. Despite low consumer awareness and social taboos surrounding incontinence, the region is showing promise. Ageing populations boost demand for adult incontinence products.…

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Strategy Briefing

Affordability, Value and the Cost of Living: Cities as Hubs of Consumer Spending

Jun 2023

Cities are hubs for spending, with 80% of expenditure expected to be generated by urban areas in 2023. Spending growth in 2023 will, however, be sluggish, as cost of living challenges force consumers to be more conservative in their expenditure. Over…

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Strategy Briefing

Affordability, Value, and the Cost of Living

May 2023

Global consumers are struggling with the cost of living crisis, as inflation remains high while household income growth lags. Consumers are adopting recessionary habits, such as trading down and being more selective in their spending. Rather than…

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Strategy Briefing

Affordability, Value, and the Cost of Living: Balancing Budget and Lifestyle

Jul 2023

Consumers are facing increased pressure from rising prices as global inflation reaches 7% in 2023. The impact of higher costs of living is felt from top earners in developed markets to struggling households in emerging and developing countries.…

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Strategy Briefing

Affordable Sustainability

Jul 2023

Affordable sustainability is now paramount, given the cost of living crisis. Consumers want low prices but this does not necessarily mean giving up sustainable choices. Making sustainability affordable is a global need, where companies can play a key…

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Strategy Briefing

Affordable Sustainability: Making it Simple and Accessible

Aug 2023

This report urges businesses to embrace affordable and accessible sustainability. It presents a comprehensive set of effective actions that can be implemented seamlessly to unlock the untapped potential of democratising sustainability during times of…

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Strategy Briefing

AFH Tissue: Global Business Dynamic and Demand

Sep 2021

The global AFH market saw a weak performance during 2020 and 2021. The coronavirus (COVID-19) pandemic forced consumers to stay in their homes and reduce the use of public places. However, a global recovery in AFH demand is looming, although its pace…

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