World

Read in-depth analysis on the key trends shaping demand across in...

Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.

Strategy Briefing

Innovation in Non-Alcoholic Drinks: 3 Innovation Platforms in Soft Drinks

May 2020

The soft drinks market saw continued innovation in 2019, heavily characterised by the growing importance of natural wellness, the blurring of consumption occasions and sustainability. While these trends influenced the industry before 2019, recent…

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Strategy Briefing

The Impact of Coronavirus on Consumer Goods Industries in Australia

May 2020

The impact of Coronavirus (COVID-19) differs across consumer goods industries in Australia, with discretionary items such as luxury goods, premium products and apparel the most negatively affected. In contrast essential items such as fresh food,…

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Strategy Briefing

The Impact of Coronavirus on Millennials and Generation Z

May 2020

The Coronavirus (COVID-19) outbreak and its resulting recession will have a long-lasting impact on younger generations. This is the second recession faced by millennials, while the Gen Z cohort is coming of age and reaching key milestones in life.…

USD 570
Strategy Briefing

Automotive Industry Update: Coronavirus Impact

May 2020

Coronavirus (COVID-19) resulted in supply shock for the global car industry, while in the long term, companies will face depressed demand and delayed production recovery. The briefing investigates COVID-19’s impact on automotive production, potential…

USD 570
Strategy Briefing

Coronavirus: Purpose-Driven Brands

May 2020

The Coronavirus (COVID-19) pandemic is changing consumers’ attitudes about sustainability topics, while corporations are responding to the pandemic by putting people and purpose first. This report highlights examples of businesses taking actions to…

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Strategy Briefing

The Coronavirus Basket in Consumer Health: A Framework for Future Growth

May 2020

The March 2020 peak of Coronavirus (COVID-19) purchases offered clues to how sales of consumer health products are likely to develop in the near term as the pandemic continues. The peak showed that COVID-19 energised sales of a subset of consumer…

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Strategy Briefing

Digital Landscape in Middle East and Africa

May 2020

Middle East and Africa ranks the lowest in terms of internet penetration. However, with the affordability of smartphones and increasing investment in ICT, the region is the fastest growing in terms of internet users. Gulf countries outstand with…

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Strategy Briefing

E-Commerce Quarterly Company Briefing Q1 2020

May 2020

This report provides an overview of how leading e-commerce companies responded to the COVID-19 crisis between January and March 2020. The companies included in this report are Alibaba, Amazon, eBay, Farfetch, Flipkart, JD.com, Jumia, MercadoLibre,…

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Strategy Briefing

The Impact of Coronavirus on Toys and Games

May 2020

The impact of Coronavirus (COVID-19) on toys and games has reinforced many trends already shaping the industry pre-COVID-19, mainly in digital transformation. 2020 demonstrates further shift towards hometainment and online education, with surge in…

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Strategy Briefing

CES 2020 Review: A DarkDystopian Future, Silo Walls Crumble Plus Robots and AI

May 2020

The Consumer Electronics Show (CES) is the largest trade show (in terms of floor space) for electronics and appliances globally, and arguably the most important for smart home launches. This report is intended as a review of the key trends found in…

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Strategy Briefing

The World Market for Ingredients

May 2020

Ingredients in packaged food are largely driven by a rise in flexitarian diets with non-animal proteins on the rise while milks are in decline. Growth is also largely dependent on health benefits, with sucrose declining due to links with obesity as…

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Strategy Briefing

The Impact of Coronavirus on the Global Economy

May 2020

The Coronavirus (COVID-19) pandemic is the most severe global crisis since WWII. COVID-19 restrictions have effectively stopped economies around the world, and the global economy is expected to enter a recession in 2020. However, the magnitude of the…

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Strategy Briefing

The Impact of Coronavirus on Luxury Goods

May 2020

This report examines the impact of the Coronavirus (COVID-19) global pandemic on the luxury goods industry. Luxury shopping behaviour, channel dynamics and travel plans are seeing inevitable shifts as a result of lockdowns, as well as the closure of…

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Strategy Briefing

The Impact of Coronavirus on Consumer Electronics

Apr 2020

The coronavirus (COVID-19) pandemic has already had a wide-ranging impact on sales of consumer electronics and the industry’s forecast outlook. Some categories like computers and peripherals have benefited as consumers are working from home, leading…

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Strategy Briefing

The Impact of Coronavirus on Retailing

Apr 2020

Nothing in the modern evolution of the industry has compared with the global disruption caused by the coronavirus (COVID-19) pandemic. Given that retailers sell across categories, the pandemic will negatively impact some more than others. The outlook…

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Strategy Briefing

The Impact of Coronavirus on Apparel and Footwear

Apr 2020

This report examines the short-term impact of Coronavirus (COVID-19) on apparel and footwear and the immediate strategies deployed by key players as a result. With consumption at a standstill and inventory piling up in warehouses, business priorities…

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Strategy Briefing

Snacks for Children: Targeting a New Generation of Parents

Apr 2020

This briefing explores how the busier lifestyles of new generation parents have increased their reliance on packaged snacks for children. Children offer a big opportunity to brand owners; however, parents have high nutritional expectations of…

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Strategy Briefing

The Impact of Coronavirus on Tobacco

Apr 2020

This report examines the outlook for the Coronavirus (COVID-19) global pandemic on the tobacco industry. The social, economic and health effects of the COVID-19 crisis will be felt in every global market for several years to come. While it is the…

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Strategy Briefing

The Impact of Coronavirus on Consumer Foodservice

Apr 2020

Whilst the Coronavirus (COVID-19) pandemic is expected to impact nearly every industry, the damage wrought to the global consumer foodservice industry is projected to be especially severe, with social distancing regulations closing millions of…

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Strategy Briefing

The Impact of Coronavirus on Home and Garden

Apr 2020

With the Coronavirus (COVID-19) response seen across global markets, the home and garden industry saw a spike in demand in Q1 2020 in categories that cater to the needs of stay-at-home mandates and food supply concerns. Full-year 2020 industry sales…

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