Health and Wellness

Understand the latest market trends and future growth opportuniti...

Understand the latest market trends and future growth opportunities for the Health and Wellness industry. Key trends are clearly and succinctly summarised alongside current research data across a range of core packaged food and beverages categories.

 
Strategy Briefing

Nootropics: Brain Health Across Food, Beverages, and Consumer Health

Nov 2019

Cognitive health is a hot topic for consumers living in economies that are constantly growing more knowledge-based and pressure-filled. As a result, nootropics, or drugs designed to help consumers boost their mental abilities, are gradually making…

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Strategy Briefing

Top Consumer Trends Impacting Health and Nutrition (Part 2)

Nov 2019

Euromonitor’s Health and Nutrition Survey provides insight on consumers’ health behaviour and perceptions in a variety of industries, including consumer health, health and wellness, packaged food and nutrition.

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Strategy Briefing

Food Faith or Food Fact? The Emergence of Regulation on Processed Food

Dec 2019

Recent studies suggest a link between the consumption of ultra-processed food and non-communicable diseases. While media coverage is increasing consumer awareness, the topic remains highly controversial and raises criticism from the food industry.…

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Strategy Briefing

Innovation in Meals: The Pursuit of Natural

Jan 2020

Pure nutrient manipulation is no longer the main indicator of a product’s healthfulness, as the level of processing and freshness is also a cause for concern among consumers. This leads to the increasing importance of a natural positioning that…

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Strategy Briefing

Moving Beyond Millennials: Snacks for Ageing Consumers

Feb 2020

The population of consumers aged 50+ is growing in every region. While Ageing Consumers are becoming the next millennials, snack products targeting them are still at the emerging stage. Ageing Consumers are increasingly interested in addressing their…

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Strategy Briefing

Post-Dairy Era: The Unstoppable Rise of Plant-based Alternatives

Mar 2020

Shelves have been inundated with an ever-expanding array of plant-based dairy products. This is a response to the increase in flexitarian diets and the consumer perception of free from dairy as healthier and good for digestion. This report analyses…

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Strategy Briefing

Snacks for Children: Targeting a New Generation of Parents

Apr 2020

This briefing explores how the busier lifestyles of new generation parents have increased their reliance on packaged snacks for children. Children offer a big opportunity to brand owners; however, parents have high nutritional expectations of…

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Strategy Briefing

Functional Food and Growing Importance of Labelling

Jul 2020

Consumers increasingly demand functionality from their food. The concept of food as medicine is also gaining ground not only in light of coronavirus, but also as a tool to manage chronic disease. With such growing interest comes a greater role for…

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Strategy Briefing

Searching for the Oasis in a Bottle: Calming and Relaxing Beverages

Jul 2020

The Coronavirus pandemic has only accelerated the consumer need for beverages that have relaxing, stress-relieving, or sleep-inducing functionalities. While beverages have spoken to these concerns for centuries, the new wave of calming beverages is…

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Strategy Briefing

Health by Generation: Understanding Healthy Lifestyles and Behaviours

Jul 2020

Euromonitor’s Health and Nutrition Survey provides insight on consumers’ health behaviour and perceptions in a variety of industries, including consumer health, health and wellness, packaged food, and nutrition.

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Strategy Briefing

Wellness Redefined: Healthy Eating in a Post-Coronavirus World

Aug 2020

The emergence of the Coronavirus (COVID-19) pandemic has boosted consumer interest in being healthy. New habits around preventative health including immunity-boosting and mental wellbeing are set to play an even greater role in the pursuit of an…

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Strategy Briefing

Plant-based Meat Substitutes: Opportunities and Challenges in Southeast Asia

Aug 2020

With the growing global interest in meat substitutes, there is also a growing interest in Southeast Asian opportunities. However, growth potential is yet to be met as consumer concern is still focused on food security. Although there is growing…

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Strategy Briefing

Competitor Strategies in Product Claims and Positioning

Oct 2020

The Coronavirus pandemic has accelerated online sales and increased the relevance of e-commerce as a research and purchase channel. Healthy product positionings, clean formulas and sustainable sourcing/ packaging schemes are among the key strategies…

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Strategy Briefing

Global Recovery Tracker: Q3 2020

Nov 2020

The coronavirus (COVID-19) pandemic has triggered the most severe global recession in nearly a century. Businesses are operating in a world of anxieties and uncertainties, not knowing what will be the new normal or when output and consumer spending…

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Strategy Briefing

From Sustainability to Purpose: Realigning Corporate Priorities in Food and Nutrition

Nov 2020

There are few aspects of how we shop and eat that have not been impacted in some way by the COVID-19 pandemic. The same is true for corporate sustainability efforts in the food industry. With efforts set to accelerate in the long-term, understanding…

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Strategy Briefing

Global Recovery Tracker: Q4 2020

Dec 2020

The coronavirus (COVID-19) pandemic has triggered the most severe global recession since World War II. In Q4 2020, the end of the pandemic started as countries began administering effective vaccines among the population; however, vaccine distribution…

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Strategy Briefing

Voice of the Industry: Coronavirus Impact April-October Overview

Jan 2021

The briefing includes the comparative visual overview of Voice of the Industry: COVID-19 Surveys conducted in April, July, and October. This report captures a quarterly comparative analysis of the Coronavirus impact taken by businesses globally…

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Strategy Briefing

Organic Food: Coronavirus and the Future

Mar 2021

Organic food has grown in 2020 despite its premium price points, amid the worst global economic crisis in decades. The briefing explores the reasons for this expansion, including the focus on health and food safety, the importance of sustainability…

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Strategy Briefing

Disruption in Sugar and Sweeteners: Consumer Priorities Triggering Change

Mar 2021

While sugar legislation has played a part in reshaping the sugar and sweeteners market, consumer demands are just as important, and look set to transform this industry. This report examines current consumer attitudes towards sugar and sweeteners, as…

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Strategy Briefing

The Impact of Third-party Nutrition Labelling

Mar 2021

This report analyses the emergence of third-party nutrition labels and their relevance in a post-Coronavirus (COVID-19) world. While comparing different labels a particular focus is on Nutri-Score that has been in the spotlight recently receiving…

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Consumer Market Flashpoints: Between Uncertainty and Opportunity

In the upcoming years, consumers and businesses face an array of challenges, with income inequality, mass migration and rising uncertainty about another crisis…

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Competitor Strategies in Health and Wellness Packaged Food

Competition in the health and wellness market is more intense than ever, as the COVID-19 pandemic has increased e-commerce use and thus the availability of…

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World Market for Health and Wellness Packaged Food

Consumers concerned about their physical and mental wellbeing are seeking preventative health solutions in food. This is driving sales of health and wellness…

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