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Key Trends in Toys and Games: Focus on Asia Pacific and Western Europe
Jeremy Roberts
In Western Europe, high inflation is having a negative impact on sales of toys and games, with a similar situation prevailing in Asia Pacific, notably Japan, as rising prices in many areas of the economy are putting pressure on consumers’ disposable incomes. Despite this negative influence, Western Europe saw sales growth increase in 2022. In contrast, sales declined in Asia Pacific, due to losses in the region's highest value markets, China and Japan.
Smart Personalisation at the Core of Establishing Brand Loyalty
Valeriya Sorokina
The concept of a smart home has transformed from a futuristic dream to a reality that many households now embrace. At the heart of this smart home vision is the ability to provide personalised services and experiences to consumers. This could include services such as personalised diets, smart home energy management, health monitoring, and many more.
Three Growth Opportunities for Traditional Toys in Post-Pandemic China
Alex Li
Despite a weak economic outlook for China over the forecast period, growth of traditional toys and games is poised to remain robust, driven by emerging consumer trends, policy initiatives, product innovations and channel restructuring.
Understanding the Digital Living Megatrend
Jason Tjiptadi
Technological advancements continue to accelerate the digitalisation of all our daily routines from shopping, entertainment and socialising through to work and learning. The evolution of the metaverse promises to enable the seamless convergence of our physical and digital lives.
Top Three Global Households Trends in 2023
Anjali Jain
Households globally are transforming in terms of structure, living environment and consumer values. The family structure is evolving to encompass childfree living, which, in turn, leads to demand for less space but more comfort. As consumers seek more convenience, interest in electronics and appliances that complement consumers’ lifestyles grows. Additionally, with changing consumer priorities and increasing access to amenities, homes become not only sanctuaries of comfort, but also a 24/7 place of work and play.
Unlocking the Potential of Smart Homes
Tim Chuah
Smart home adoption will accelerate in the near term, as matter-enabled devices become commonplace. Interoperability will enable companies to provide better experiences, while consumers will enjoy improved and more personalised services.